Meet Loadebar's Athletes


Starting out in the fitness and nutrition industry almost 17 years ago, and moving into the world of endurance sports 14 years ago, I quickly realized you can't out train a poor diet. As I progressed from short distance triathlons, and on to full Ironman distance events, proper  nutrition for performance and recovery, became increasingly evident. 


LoAdebar is my go-to nutrition  because it's made with real whole food.  It's not only what is IN a LoAdebar but what is NOT in a LoAdebar. Just good ingredients, that before, I had to  eat  separately. N ow I have it in a  portable  nutrition bar that helps me perform at my best no matter where I go. 

LoAdebar was an  integral  part of my nutrition and training plan while preparing for both the Ironman 70.3 World Championship and Ironman World Championship this season. Thank you LoAdebar!



I have exercised on a casual basis by playing tennis, swimming, and biking. I have also tried X-country skiing and running. In 1995 I started biking long distances in Canada where we lived; and in order to fuel myself on these sometimes colder rides, my wife (Norma) supplied me with homemade energy bars. At that time the idea of selling a healthy bar was far from our thoughts. 

We emigrated from Canada to the US (TX) in 2001 and I continued biking. My wife also started biking and in 2007 we rode a tandem bike together from Houston to Austin (178 miles apart) as participants of a charity ride for Multiple Sclerosis. She also continued making and supplying me with energy bars.

I retired from my job (Mechanical Engineer) in February of this year and in March started training for my first ever triathlon –the Iron Man which recently took place in Chattanooga in September 2015 and in which I participated. Though the recipe for LoAdebar has been modified, the same basic bar was used to provide some of my nutritional needs on the IM ride some twenty years later- the clock has indeed turned “full circle”.

Thanks to my wife for her diligence and vision – we are truly blessed and thankful to be associated with talented coaches and athletes who are helping us to share this vision.



Robyn Wilham, is a seasoned endurance athlete who has competed all kinds of races; everything from local sprint triathlon to multiple Ironman races across the country, an ultramarathoner, Tennessee Bicycle Racing Association series & TT Champion in 2010, placed 3rd at  Rev 3 Age Group Championship races 2 years in a row. She works as a registered nurse as well as a personal performance coach helping athletes achieve their dreams through FX Multisport Coaching. Robyn has worked with the Chattanooga Triathlon Club as the Full & Half Ironman Training Program Coach in 2014 & 2015 and has successfully trained over 50 athletes to compete in Ironman Chattanooga & the 70.3 race. She and her husband Stephen, live with their 2 beautiful daughters on a farm in Cleveland TN. Robyn is passionate about health, living an active lifestyle and nutrition and loves helping others be their best.

Why Robyn loves LoAdebar: “As a multisport athlete and coach, LoAdebar provides the perfect blend of whole food energy that I need to perform my best. I recommend it to all athletes. Early morning workouts, when I need fuel to swim or run, I grab a LoAdebar, it’s super convenient and healthy. LoAdebar’s combination of slow burning carbs, protein and healthy fats from the organic & non-GMO natural ingredients keep me going for the long run. It is also a healthy snack that I feel good about feeding to my children. I love that LoAdebar is made locally and there is nothing better than biting into a fresh LoAdebar.”

Coach Robyn,

USAT Cert. Coach

USAC Cert. Coach

USAT Youth & Jr. Cert. Coach

FX Multisport Coaching Website
FX Multisport Twitter/follow
FX Multisport Facebook/like FX Multisport Instagram



In 1997, at the age of 15, a good friend introduced me to climbing and I was instantly addicted and knew I had found my life’s pursuit. I quickly progressed through the basics of technical rock climbing and started traveling all over Utah and neighboring states to test and express the skills I had developed. After only a couple years I was climbing at the 5.14 level on routes and had placed in the top rankings in local competitions. Climbing seemed natural to me, and I found myself nearing a world-class level I had never thought was attainable when I first started. Shortly thereafter, Five Ten recognized my successes and offered me my first sponsorship and I have never looked back. 

A big part of my passion for climbing involves scouting out new climbing areas. I’ve played an important role in the establishment and conservation of some of the worlds most recognized climbing destinations. Areas that are now visited and enjoyed by climbers from all over the world. From cleaning bathrooms, building houses, teaching climbing along with support from my sponsors, I've designed a minimalist lifestyle where less is more and have been able to live my dream by surviving off of less than 10k a year. Its given me the pleasure of exploring and developing numerous climbing destinations throughout America, Canada, Europe, and Asia. In my latter years of climbing I've indulged myself in the more dangerous side of climbing, blending the form of free soloing with extremely difficult levels of climbing. I am one in a handful of climbers in the world who have free soloed at the level of 5.14.

I've been watching Ninja Warrior for years and had always wondered how cool it would be to try out my skills on the course. With the style of climbing I specialize in I decided it would be a no brainer for me to try out for this competition. Finally in 2013 I submitted a video to be cast on the show American Ninja Warrior but soon found out I was too late and casting had already filled the spots in my region. I was not going to give up! Alongside my soul mate Laura Kisana, we traveled to Denver Co to wait in the walk on line for 5 days, where she too became a contestant and one of the top female athletes on the show. From here on out I developed a new passion in life, to do the impossible and to be the first American to stand atop the summit of Mt. Midoriyama.